From Forbes, Elaine Pofeldt shares the results of a Pew Research Center Study that showed that 72% of adults in the United States have purchased services in the gig economy. Elaine writes:
But the survey shows wide disparities among who is using the services, which often cater to populations in major cities who have disposable income. Americans with six-figure household incomes and college degrees, as well as younger adults, are much more likely to use the services than the general population.
- Among respondents, 41% of adults with annual household incomes of $100,000 or more have used at least four of the services, three times the rate of households earning less than $30,000 per year.
- Thirty-nine percent of college graduates have used four or more of the services, versus 8% of respondents whose highest level of was high school graduation or less.
- Thirty-three percent of adults ages 18 to 24 have used at least four of the services, compared to 44% of those ages 50 and up and 5% of those ages 65 and up.
In one interesting finding, most Americans don’t know the lingo often used to describe this part of the economy. For instance, 89% of Americans didn’t know the term “gig economy,” 73% of Americans had not heard the term “sharing economy,” and 61% had not heard the term “crowdfunding.”
Read the full story at Nearly Three-Quarters Of Americans Are Buying Uber-Economy Services – Forbes