lets families be the employer through new benefits program



From Mashable, Emma Hinchliffe discusses a new offering by to create a “peer-to-peer benefits platform” to fund limited benefits for its caregivers — who tend to be domestic workers or contractors.  Emma writes:’s workers look like some of the least likely to have benefits. The online caregiving marketplace’s users fall into two groups — domestic workers and contractors in the gig economy — that are traditionally shut out from benefits programs.

But the company on Wednesday announced it would create a “peer-to-peer benefits platform” to fund the limited benefits for its caregivers. The 9-year-old site connects potential babysitters or other caregivers with families who need childcare, senior care or even pet care. Over 9 million caregivers and 11 million families use its site worldwide, the company says.

“A strong care workforce is critical to our economy and the well-being of families, yet we lack a scalable solution to provide benefits for these workers who support us all. Today is an important milestone for us to better serve the millions of caregivers in our marketplace, and to enable the families they serve to provide them support,” CEO Sheila Lirio Marcelo said in a statement.

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